Media: large surface billboards
Time period: May-June 2023
Coverage: national in more than 180 cities
The hit musical Starlight Express was advertised nationwide in over 180 cities on 18/1 large surface billboards at eye-catching locations. To guarantee an optimal location and thus maximum visibility, we selected each advertising space individually. The most popular locations include busy streets, important traffic junctions, bus stops, supermarket car parks, etc.